Different grains express different flavors. Most bourbon is made from corn. Our whiskey involves a pure expression of rye. To illustrate the difference in food terms, think of the sweet flavor of a fluorescent yellow cornbread that you nosh with BBQ. Now imagine the earthy, spicy, powerfully brooding flavor of rye bread or pumpernickel used at a gourmet sandwich shop. These differences that express themselves in bread also come across through the distillation process.